HyperX, the gaming division of Kingston Technology, announced the official gaming headset sponsorship of the Dallas Mavericks and the future Dallas NBA 2K League team. With the inaugural NBA 2K draft and season to begin in spring of 2018, HyperX will co-develop a series of interactive activities with the Mavericks, spreading the fun-loving HyperX spirit from American Airlines Center to basketball fans around the world.
Tag: NBA
Philadelphia 76ers, the first professional NBA team to partner with HyperX
HyperX, the gaming division of Kingston Technology, today announced the official headset sponsorship of the Philadelphia 76ers, the first professional NBA team to partner with HyperX. During the 2017-2018 NBA season, HyperX will bringing the fun of game to 76ers and basketball fans through a range of on and off court activities. HyperX also announced the sponsorship of renowned esports franchise Team Dignitas, which acquired by the 76ers in last September. Through the partnership, HyperX will closely work with the 76ers organization to create co-branded stories and cross team activities, expecting to expand the reach to more game-loving fans.